Use cases
AskNoema does one thing: it verifies media while the media is still playing. What that is worth depends on why you were watching in the first place. These are the four readings the product is built around, and the session all four of them share.
No product access is public yet.
Who it is for
Every one of these jobs already involves watching something and deciding whether to believe it. The work is the deciding, and until now it has happened in other tabs, from memory, or not at all.
Research · policy
A position circulates for weeks before anything peer-reviewed catches up with it. AskNoema hands you the claim in structured form the first time you meet it — extracted, checked against primary data and the live web, and kept with its lineage, so months later it can be cited or dismissed rather than half-remembered.
Newsrooms
The question on a breaking clip is always the same three: what does it actually assert, what has it left out, and who said it first. One pass answers all three — transcript, on-screen text, extracted claims, and the earliest source found for each — so reporting starts from a record instead of a rewatch.
Trust · safety · integrity
A verdict is not a case. Every stage keeps its output inspectable — what was heard, what was seen on screen, which claim failed and against what — which is the whole difference between a score you have to take on faith and a finding you can escalate.
High-noise fields
Analysts, clinicians, educators, anyone whose field is discussed publicly faster than it is published. Session memory carries earlier analysis forward, so a week of watching compounds into something you can consult, instead of a feed you have already forgotten.
The session
Different audiences, one set of moves. These run inside the stream — nothing here asks you to leave the clip, open a tab, or file anything.
Point at one video. Back comes what it claims, the evidence each claim rests on, the places those claims contradict each other, and the questions the clip never answers.
Put several clips on the same event beside each other. The overlay holds them against one another: where the accounts agree, where they diverge, and which side of a divergence is actually sourced.
Nothing you have already settled gets asked twice. Verdicts, sources and open threads stay with the session, so the tenth clip on a topic starts where the ninth left off.
A session ends as a short, inspectable account: what was checked, what held, what did not, and the trail back to every source that decided it.
Worked example
The same nine-stage pass runs whichever of the four you are doing. The product page lets you step through it; here is what it produces.
The nine stages are laid out one by one on the product page.
Boundaries
A verification tool that overstates its own reach is the problem it claims to solve. Three things AskNoema is not built to be.
Not an arbiter
Where the evidence is genuinely contested, the output says so and shows both sides of it. A confident verdict on an open question would be a failure of the system, not a feature of it.
Not a moderator
Findings go to the person who asked for them. AskNoema does not rank, remove, or report the content it reads, and it is not a pipeline into anyone else's enforcement decisions.
Not a replacement
The trace is inspectable precisely because you are expected to inspect it. The research this lab publishes is largely about what happens when people stop doing that.
AskNoema is in active development at Ajir Research Labs. Pre-release access goes out in small groups, and the earliest groups shape what the sessions above turn into.